FOME Content and Course Marketplace

This course will equip students with the essential knowledge, concepts, and frameworks to analyse specific marketing issues, develop an integrated digital marketing strategy, monitor and measure its results.

This introductory course is designed to provide a broad overview of critical dimensions of human capital in the context of business strategy....

This course presents the design of new supply chains and the restructuring of existing supply chains to be sustainable and provide better value in a global context. We will analyze the design of innovative supply chains that provide firms with a strategic and sustainable competitive advantage, that utilize global resources and markets.